Swedish Jr Hockey Podcast Ep. 47: James Reason Stockholm Junior Hockey and TargetAid an efficient and effictive Fundraising Platform for Youth Sports

James Reason, CEO of TargetAid and Board member of Varmdo Hockey and I speak about youth and junior hockey in the Stockholm, Sweden Region and how it is a breading ground for top talent but also breadth.  We talk about lessons learned from an administration standpoint and how it correlate with Swedish Hockey philosophy.  We also talk about the TargetAid fundraising platform that his company partners with sports organizations and provides a good alternative to selling toilet paper?!